The rapid growth of e-retail in the MENA region and trends for the upcoming year to enter the retail race
- 1During last year, over half of customers in Middle East region used mobile phones to browse or buy their shopping. 70% of MENA shoppers prefer digital payment over cash - a staggering 75% increase in 2 years.
- 2The most common (and the most successful) trigger for new shopping also became online and in-app promotions.
- 3E-grocery industry growth is not stopping with 46% growth rate - who is leading the digitalized evolution?
- 4And what about trends? Check out top trends confirmed by our in-house experts on retail.
- 5Download our short review on MENA retail market, with 2025 trends included.
